Tata launches Rs 1 lakh car, Nano

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New Delhi, Jan 10 (UNI) Tata Motors, the country's largest automobile manufacturer today launched the eagerly awaited Rs one lakh car and christened it Tata Nano.

The Rs one lakh car is touted as the world's cheapest mass- produced car from the stables of Tata Motors, the automotive arm of the over Rs three-trillion market value group.

Rival car makers have, however, not been convinced about the safety and emission standards of the car, coming as it is at that price level.

The launch marks the realisation of a dream for Tata Sons Chairman Ratan Tata, who is looking forward to silencing critics of the project.

The car is expected to fill the big gap between the cost of the average two-wheeler and entry-level cars such as the Maruti 800, which retails for about 5,000 dollars.

Dubbed till now as the 'people's car', Tata's faced numerous problems like a rising input cost, environmental concerns and stiff political opposition for setting up its manufacturing plant at Singur in West Bengal.

UNI PBB/SBA PDT HS1152

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