Mumbai, Jan 9 (UNI) Sapat International today announced that it has joined hands with noted actress Sonali Kulkarni to promote 'Sapat Chaha' and its new flavoured premium varieties that will be launched across India.
Speaking to media, Sonali said, ''Sapat is not just a tea brand its more than a heritage, a taste and a tradition that has been loved and revered by generations in Maharashtra. My association with the company shows one step forward in symbolising my relation with the endearing taste of Sapat Chaha.'' Sapat International Managing Director Dr Nikhil Joshi said, ''Sapat Chaha has been an inevitable part of the lifestyle of Maharashtra for over three generations. We want more people to savour the taste of it not only in Maharashtra but also all over the country. With new variants being launched very soon, consumers will have a range to choose from for their daily refreshment.'' Founded in 1897 in the pilgrim city of Nashik, according to AC Neilsen Sapat International had the fastest growing tea brand in 2005.
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