New Delhi, Dec 2 (UNI) Country's largest selling food and beverage company PepsiCo India has been awarded the National Centre for Promotion of Employment for Disabled People (NCPEDP)-Shell Helen Keller Awards 2007' for its outstanding contribution in employing people with disability and varied background.
Presenting the award, NCPEDP Executive Director Javed Abidi said, ''PepsiCo India's initiative of engaging physically challenged people is a step forward to working in a society where employment is a concern, and being physically challenged is a curse.'' ''What these people need is not sympathy but an opportunity to prove their worth considering their limitations and PepsiCo has been successfully able to provide them opportunities ensuring a sustainable livelihood,'' he added.
Speaking on the occasion PepsiCo India Executive Director (HR) Pavan Bhatia said, ''Winning with Diversity and Inclusion- is one of our core guiding principles and one which we constantly strive to live by. This initiative while keeping in with our commitment of 'Performance with Purpose' reflects our belief that freedom from discrimination is a universal right in any arena including the workplace.'' PepsiCo India under its 'Diversity and Inclusion' initiative has hired, on-boarded and deployed a total of 57 differently abled individuals along with 67 disadvantaged women in their West Market Unit.
Instituted by NCPEDP with the support of Shell India in 1999, the aim of the Helen Keller Awards was to stimulate the employment of disabled persons in the private as well as public sector.