TVS Motor Co Nov sales over 1.12 lakh units

Bangalore, Dec 1 (UNI) TVS Motor Company today reported total two wheeler sales of 112,766 units in November 2007.

Exports grew 37 per cent over last year, while scooter sales were up four per cent, the company said in a release here.

The company had started production of TVS Flame,Apache RTR EFI and the TVS Scooty EV and would formally launch the products during the course of the month.

With the launch of the TVS Flame, the company would strengthen its presence in the executive segment accounting for over 50 per cent of the motorcycle market.

Sales were expected to move upward post launches as the company would be in a position to leverage a more full portfolio.

The four stroke, four geared 125 CC Flame, the most innovatively designed offering from TVS, had been designed to win over discerning customers with its futuristic styling and technology.

The 3-Valve engine came with Controlled Combustion Variable Timing Intelligent (CC-VTi) technology. The styling of Flame is inspired by the Delta Wing design found in latest fighter jets.

The new Scooty Teenz Electric Vehicle, designed to offer more value and ride comfort, was an ideal balance of style and solid performance.

It was targeted at women, whose daily travel was limited to around 15-25 km a day but at lower ownership costs. The Scooty Teenz EV had a maximum range of 50 km per charge, long battery life and excellent utility space.

With the Apache RTR EFI, TVS Motor Company would, for the first time, be offering Electronic Fuel Injection Technology in the 160 CC category.

The Apache RTR EFI also offered instantaneous response throughout the rev range and was equipped with a rear disc brake facility.

TVS Motor Company would also leverage the growth prospects of the three-wheeler market with the launch of its three-wheeler variants, planned in the next few months.

During the month, the company's motorcycle sales stood at 57,113 units in comparison to 68,874 units recorded in November 2006. The recently launched upgrade TVS StaR City 110cc had been well received and made a sizeable contribution to the overall motorcycle sales of the company.

In the scooter segment, this month, too, TVS Scooty continued its steady upward trend, posting four per cent growth over the corresponding period last year with 22,566 units in November 2007 compared to 21,791 units during the previous year.

Exports recorded a quantum jump over the previous year with TVS Motor Company exporting 10,408 units of two wheelers in November 2007 recording a growth of 37 per cent over November 2006 figures of 7,618 units.

UNI