Panaji, Nov 28 (UNI) Producers of 'AIDS Jaago', a full-fledged feature film comprising four short stories on the AIDS awareness campaign which premiered at the 38 th International Film Festival of India (IFFI) last night, are keen to screen the film for Parliamentarians.
''A screening was planned on November 30 evening in New Delhi, but things did not work out as planned due to absence of the Speaker and few others from the national capital during the period. But, we will do so soon. We have prepared 2000 DVDs and if individual MPs want the copies of the same to be screened in their respective constituencies, we would welcome it because our aim is to get the message go down till the grassroots,'' Producer Shernaz Italia said while addressing a press conference here.
A major television blitz has been planned to screen the film on the small screen to mark the World AIDS day on December one, she informed. Besides, efforts are on to screen each of the film along with blockbusters released in theatres to garner maximum eyeballs.
She also said Mira Nair's short film 'Migration' in 'AIDS Jaago' has been passed by the Censor Board without editing and has been given an 'A' certificate.
Shernaz said mainstream cinema was a powerful medium of communication and it was commendable that four mainstream filmmakers like Mira Nair, Vishal Bharadwaj, Farhan Akhtar and Santosh Sivan had come together to contribute in the AIDS awareness campaign.
Shernaz said the directors of these short films could incorporate the short film made by them in the DVD.
''The idea was to watch the short films like a Bollywood movie.
All the four directors chose their own stories and embarked on the shooting after showing the script to Ashok Alexander of Avhaan,an organization which works in the AIDS awareness field. They did their field visits and research before commencing shooting, ''Shernaz said and added that critical comments received at the screening last night would be conveyed to the directors.
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