Mumbai, Nov 23 (UNI) Signity, Swarovski's world-leading brand for precision-cut created stones and genuine gemstones has launched today GEM VISIONS 2008, the latest in-depth trend book, specifically targeted, to the fine jewellery market.
Over the past five years, since Signity first created its trend-forecasting service, with its accompanying, innovative, trend-led gem products, Gem Visions has grown to be a widely-acclaimed and highly valued design and marketing tool, inspirational and invaluable to the industry, the release said.
Each year, Gem Visions identifies and analyzes four major design directions expected to influence fine jewelry, and each year Signity produces a book that explores each of these themes, illustrated with riveting source reference material, sketches and photographs of jewels specially commissioned by Signity from designers around the world. Signity invites the industry's leading talent to interpret Gem Visions' forecasted trends using the newest Signity gem products. The results celebrate the differences in our styles, values and points of view, influenced not only by personal design choices and target markets, but also by nationality and culture.