Panaji, Nov 23 (UNI) Underlining that Cinema brands and icons were created by front benchers, Minister for Information and Parliamentary Affairs Priya Ranjan Dasmunsi today called for setting up low cost well built theatres and indicated the government's willingness to support such ventures through subsidies.
''Study where those people have gone away. You will not find them in multiplexes. They were the people who after a day's labour went to a movie to satisfy their appetite for wholesome entertainment along with their families,'' Mr Dasmunsi said addressing a CII seminar on the media and the entertainmemnt industry organized as part of the International Film Festival of India (IFFI) opening.
The Minister said that latest technology should not be restricted only to multiplexes, but should be brought to small theatres at low cost.
''Those who are demanding digitalization, should know how it can be made affordable,'' he added.
People in villages had these days stopped going to theatres as it had become too expensive a business for them, he added.
He agreed with previous speaker eminent filmmaker Shekhar Kapur that penetration of broadband was important for taking entertainment to masses and in the process tackling the problem of piracy.
In this context he said the committee on piracy headed by actress Shabana Azmi had submitted its report and he would take the industry into confidence in finalising the related policy soon.
The Minister also announced that the report of the expert group on IPTV was also ready and will be brought out in December, but refused to elaborate saying that Parliament session was going on, so he would first disclose the report in the Houses.
Later, replying to questions from the audience, the Minister said that so far the Government had not taken any decision for giving five-year tax holiday to theatres.
A thorough review of the existing system will have to be done taking into consideration the issues of productivity, revenue etc to arrive at any final decision., he said.