Bangalore, Nov 21 (UNI) Infiniti Retail, a subsidiary of Tata Sons, today opened its first Chroma Electronic Mega store, India's first national chain of multi-brand outlets of consumer electronic and durable products, here.
Speaking on the occasion, Company Managing Director and Chief Executive Officer Ajit Joshi told newspersons that 'Chroma store', was a large format, multi-brand consumer durable and electronic store that had on offer the widest-ever range of electronic gizmos.
The mega store would offer more than 6,000 products and eight categories of consumer electronics and durable and information products, he added.
Mr Joshi said ''we are thrilled to be a part of the city's passion for technology and plan to do more to keep the passion going with the widest range of products.'' The Chroma store would set new benchmarks, like in the other parts of the country in the consumer durables and electronic retailing, in South India, he said.