New Delhi, Sep 25 (UNI) In order to capture the fast growing smartphone market in India which is likely to treble by 2011, US-based Palm Inc today tied-up with moblie service provider Airtel and software major Microsoft and launched Treo 750 smartphone at Rs 26,990.
''Smart phone market in India is growing fast and is likely to touch 9.2 million units from its existing 3.7 million units by 2011. Our allince with both Airtel and Microsoft will help to tap a chunk of this fast growing market,'' Palm Inc Business Head (South Asia) Sharon Ee told reporters at the launch of its first Treo 750 smartphone on Airtel's network here.
The company also targets to be among the top three telecom equipment makers in the country and is open to partnership with more moblie service providers, she said.
''We aim to be among the top three brands in India which has a very competitive market and as the opportunity comes we are open to tie-ups with many other carriers in the days ahead,'' Ms Sharon said.
Th company, however, has robust lineup of products to be rolled out in the country soon.
The new phone will have free unlimited data usage for a month and the palm wireless keyboard with blue tooth wireless technology.
Treo 750 will target consumers in the age group between 20 and 40, businesses and corporates, the Business Head said.
The new phone will be available in Delhi, Mumbai, Chennai, Kolkata, Ahmedabad, Bangalore, Hyderabad, Jaipur, Pune and Chandigarh.
Palm had earlier launched models in the country like Trio 680 and Tri 600.
Palm holds 23 per cent of the market for smart phones, slightly behind Research In Motion Ltd's 24 per cent.