Hyderabad, Sep 25 (UNI) The famous Balapur 'Ganesh laddu' has fetched Rs 4.15 lakh in the traditional auction conducted on the immersion day here today.
Former Balapur village sarpanch Madhusudhanachary acquired the 25 kg 'laddu' for Rs 4.15 lakh, in which 25 bidders participated in the auction.
As per the practice, the 'laddu' would be kept on the right palm of the Ganesh idol during the nine-day festival and auctioned on the concluding day.
Last year, one Mr Ch Tirupathi Reddy bid for laddu and got it for Rs three lakh.
The tradition of auctioning 'Balapur laddu' dates back to 1994, when it fetched Rs 4,500.
The popular belief was that the elephant god bestows his blessings on the person, who manages to outbid everyone and the entire village would prosper by sprinkling the 'laddu' in the agricultural fields.
The Balapur Ganesh Utsav Committee organisers said the amount would be spent on the development of the village.